Planning makes perfect

Product Development Strategy

Not all products are businesses. Not all businesses need products. Plan, research and strategise your product development roadmap to make sure you’re building the right thing.

Included in Product Development Strategy

  • Understand your business goals and budget
  • Plan your best route to a solution
  • Plan timelines and objectives
  • Create a road map
  • Develop a design strategy

A little planning goes a long way

First time developing a physical product?

Developing a physical product is not an easy thing to do and you may unsure of what the journey might look like.

Before putting pen to paper, its a good idea for you to have all the information and align expectations.

Sketches using copic markers of a newly designed product

"No two projects are the same and they shouldn't be treated the same"

No cookie-cutter.

Create your custom product plan

Your budget, situation, timeline, and skills create a unique you, which requires a custom approach to help you achieve what you want to achieve. 

We work with you to design a product development journey that suits you and your business. Helping you achieve results quicker, with less resources.

picture of silicone moulds and metal fishing lures

A personal story

Is it worth it?

I designed a range of fishing lures about 8 years ago. My friends and I were catching amazing fish on them and I thought it would be incredible to turn this into a business. My dreams were put into perspective when I worked out how many lures I needed to sell to make a decent living.  Spoiler, it was a lot of lures and I would be manufacturing them for 12 hours a day. At this point, I had to weigh up the effort it would take to make a living off of my lures versus continuing to be a product developer. As you can tell, I stuck with my day job, and make lures as a hobby. For me understanding the effort versus reward was a crucial step in deciding to pursue the new business or not. Everyone has different objectives, I didn't want to spend 12 hours a day manufacturing, but someone else might love that idea. The point is finding out before it's too late. We encourage everyone to understand everything possible about their product idea before spending all your time and money.

Project planning

Build the necessary things

Planning in the beginning gives us things to help drive project management.

We use Notion and interactive client portals to manage projects and keep things easily accessible

iot device consisting of 2 pcb's and 3 3d printed parts that go together

Ready to turn your dream into reality?

Get customized product development assistance